Michael Estrin is a freelance writer with extensive experience ghostwriting thought leadership for B2B companies across adtech and beyond. He’s also an award-winning journalist who has embedded with public defenders, written about gold rush fever in contemporary California, and kayaked the LA River to get his story. His editor at California Lawyer Magazine said Michael “owned the bizarro beat.” His editor at Bankrate called him a “talented generalist with a flair for using pop culture to tell stories.” Michael’s ghostwriting clients sing his praises, consistently ask him back, and refer him to their colleagues. Connect with Michael on LinkedIn, and if you need a laugh, subscribe to Michael’s bestselling humor Substack, Situation Normal.