Research Insights
Date: Jan 8, 2025
Sponsored Content
With all the noise around AI, it's easy to panic about its impact on the future day-to-day of marketers. In this webinar, Shafqat Islam, Optimizely's President & CMO, will give insight into how his marketing org actually uses AI to be more efficient and create better content, faster. Plus, hear about his predictions on how AI agents will change the lives of marketers (for the best).
What you'll learn:
How Optimizely uses AI to streamline marketing workflows
The role of AI agents in boosting efficiency and creativity
Tips for balancing automation with personalized, human-driven content
Our guests:
Shafqat Islam, President, Optimizely
Stephanie Stahl, Managing Director, Content Marketing Institute
